Voge is a young motorcycle brand with a much older manufacturer behind it. That manufacturer, Loncin, makes engines, complete motorcycles and power equipment on a scale that makes the unfamiliar badge worth a closer look.
Loncin already appears in my BMW F 900 XR review. The Chinese company’s connection with BMW is a good starting point, but Voge now has enough motorcycles of its own to deserve a company overview.
Its catalogue includes small trail bikes, middleweight adventure twins and four-cylinder sport bikes. There are also cruisers and scooters. The question is which branch of the company you’re looking at, and what you can actually buy and service where you live.
Who is Voge? Voge is Loncin’s motorcycle brand, launched in September 2018. Loncin is based in Chongqing, China, and has manufactured for BMW since 2005. A Zongshen-linked company now controls the listed Loncin business. Company information and model availability checked on 5 October 2026.
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Voge and Loncin: the company behind the name
Voge’s own company page dates the brand’s launch to 21 September 2018, at the Chongqing motorcycle trade show. Loncin created it to sell motorcycles under its own name in the higher-priced part of the market.
The listed parent business is Loncin Motor Co., Ltd., Chinese name 隆鑫通用动力股份有限公司, with Shanghai stock code 603766. Loncin’s official history dates its predecessor to 1993, its first motorcycle engine to that year, its first complete motorcycle to 1998, and its stock-market listing to 2012.
| Name | What it refers to |
|---|---|
| Voge / 无极 | Loncin’s motorcycle brand, launched in 2018 |
| Loncin / 隆鑫 | The manufacturer behind Voge; also sells products under the Loncin name |
| Loncin Motor Co., Ltd. / 603766 | The Shanghai-listed company whose reports provide the company figures |
| Chongqing Zongshen New Intelligent Manufacturing Technology Co., Ltd. | The listed company’s controlling shareholder, with a 24.55% holding at 30 June 2026 |
| BMW Motorrad | A manufacturing customer and partner |
The Chinese brand name is 无极, pronounced wú jí in Mandarin. You’ll see it beside VOGE on Chinese product pages. Loncin is 隆鑫, lóng xīn. Recognising those characters makes it easier to find the manufacturer’s Chinese catalogue and reports.
Loncin’s business extends well beyond the bikes in a Voge showroom. Its company description includes motorcycles and general-purpose machinery. That explains why a company overview can show a huge production figure while your local dealer carries only a handful of models.
Who owns Voge? The Zongshen connection
Voge belongs to the Loncin business. The ownership above Loncin changed in December 2024, when Chongqing Zongshen New Intelligent Manufacturing Technology Co., Ltd. became the listed company’s controlling shareholder.
Loncin’s 2025 annual report records the share transfer on 20 December 2024 and identifies Zuo Zongshen as the ultimate controller. Its 2026 half-year report still lists the controlling shareholder’s stake at 24.55%. Control here comes through that shareholding; it doesn’t mean ownership of every share.
If you’ve read an older Loncin history, you’ll often see founder Tu Jianhua at the centre of it. For today’s ownership question, use the dated shareholder disclosures. The older Loncin holding companies and the current listed manufacturer have different roles.
The Zongshen connection is especially interesting because another major Chinese motorcycle business now sits above Loncin in the ownership chain. It doesn’t merge every brand’s dealer network, warranty or parts catalogue. For those, you still need the organisation selling the particular motorcycle.
How big is Loncin?
Loncin’s 2025 annual report records 1,678,800 motorcycle sales, plus 1,845,500 motorcycle engines sold externally. Those engines exclude units used in its own products. Company-wide revenue was RMB 19.14 billion.
These are figures for Loncin’s wider business, with several product types and brands. They aren’t Voge showroom sales, and adding engine sales to motorcycle sales would double up different measures.
For context, Qianjiang, the company behind QJMotor and Benelli, reported 436,900 vehicle sales in 2025 in its board report. The companies have different product mixes, but the figures explain why Loncin deserves attention alongside CFMOTO and QJMotor.
Factory volume tells you that Loncin can manufacture at scale. It tells you less about the nearest dealer’s workshop, the wait for a body panel or the condition of a used bike. Those need a local answer.
What does Loncin make for BMW?
Loncin and BMW began working together in 2005. Loncin’s 2013 announcement describes its established role supplying BMW’s 650 cc engines and a new agreement to supply a larger engine.
In October 2018, Loncin marked series production of BMW’s 850 cc twin-cylinder engines and C 400 scooters at its Chongqing factory. BMW’s 2018 annual report independently confirms that its partner Loncin had begun manufacturing BMW scooters in Chongqing that July.
There are two kinds of manufacturing work in that history: supplying engines for motorcycles assembled elsewhere, and building complete scooters. The location of an engine factory and the assembly location of a complete motorcycle answer different questions.
The Voge DS900X is where the connection becomes particularly visible. Voge UK describes its 895 cc engine as an F-series parallel twin, while Voge’s global page describes authorised German technology.
That gives you a specific engine-family connection to investigate. Chassis, suspension, electronics, tune and service requirements still belong to the individual motorcycle. Use the Voge manual and part numbers when maintaining a Voge; a familiar engine size isn’t enough to order BMW parts for it.
The smaller Voge twins, its 798 cc Rally engine and its four-cylinder sport engines also need their own examination. The BMW partnership doesn’t provide a blanket description of every engine Loncin makes.
Which motorcycles does Voge make?
Voge uses letters to divide its catalogue. They’re a better guide to the bike’s purpose than the number alone, because the number isn’t always its engine capacity.
| Family | Type | Examples in current catalogues |
|---|---|---|
| DS / DSX | Adventure and touring motorcycles | DS525X, DS625X, DS800X Rally, DS900X |
| Rally / GY | Small trail and dual-sport motorcycles | Rally 300 / 300GY Rally |
| R / AC | Naked and retro road motorcycles | R125, 300R, R625, AC525X |
| RR | Faired sport motorcycles | 300RR, RR500S, RR525, RR660S |
| CU | Cruisers | CU250, CU525, CU625 |
| SR | Scooters | SR16, SR1 ADV, SR4Max |
| EF | Electric off-road motorcycles | EF40X |
DS900X: the large adventure twin
The DS900X has an 895 cc parallel twin, rated at 70 kW (94 hp) and 95 Nm (70 lb-ft). Voge lists a 21-inch front wheel, 17-inch rear wheel and adjustable KYB suspension. The UK package includes heated grips and a heated seat, a quickshifter and cruise control.
It’s the model to examine if you want a larger adventure tourer with equipment already fitted. The 21-inch front wheel gives you dirt-oriented tyre choices, while the heating and cruise control address long paved days. Those are different parts of the same travel brief.
Voge’s global page labels the weight 238 kg (525 lb) “net”, without defining that label as a fully fuelled measurement. Ask your importer for the local kerb-weight figure before comparing it with another manufacturer’s wet weight.
DS800X Rally: a separate, more dirt-oriented platform
The DS800X Rally uses a 798 cc parallel twin, rated at 70 kW (94 hp) and 81 Nm (60 lb-ft). It has 21/18-inch wheels, a 24 L (6.3 US gal) tank, and adjustable KYB suspension with 200 mm (7.9 in) front and 190 mm (7.5 in) rear travel.
The larger rear wheel and suspension layout make this the branch to examine for rougher tracks. Voge gives it switchable ABS and traction control. Learn what each switch disables and whether the setting survives an ignition cycle before heading onto loose ground.
The 800 and 900 names sit close together in a catalogue, but the Rally has its own engine and chassis specification. Choose between them by where you ride, how they fit you and what they weigh with your luggage.
DS525X and DS625X: the smaller adventure twins
The DS525X is an established smaller twin in Voge’s adventure range. The DS625X takes the next step with a 581 cc parallel twin, rated globally at 47 kW (63 hp) and 57 Nm (42 lb-ft). It has 19/17-inch wheels, Nissin brakes, ABS and traction control.
The front wheel is smaller than the 800 Rally’s, while the engine is less powerful. That puts the 625 on a different shortlist: commuting and touring, with gravel roads in the plan, rather than choosing the largest adventure motorcycle you can afford.
A2 and other restricted versions can have different power figures. If you’re buying for a licence category, check the exact version and its approval paperwork. A model name shared across two countries doesn’t establish that both versions meet your local rules.
Rally 300: the trail bike
The Rally 300 has a 292 cc liquid-cooled single, a six-speed gearbox and 21/18-inch spoked wheels. It’s much closer in layout to a trail bike than to the large DS adventure twins.
The Irish specification lists a 915 mm (36.0 in) seat height. That’s a substantial step up, even with a small engine. Try the bike with your riding boots on, and test whether you can manoeuvre it comfortably when the ground slopes.
For the broader buying context, see the site’s compact adventure-bike comparison. A trail bike’s narrowness and dirt-wheel layout can appeal more than a long equipment list if your riding includes frequent slow, rough sections.
RR660S: a four-cylinder sport bike
Voge’s RR660S has a 663 cc inline four, globally rated at 74 kW (99 hp) at 11,500 rpm and 64 Nm (47 lb-ft) at 10,000 rpm. It has 17-inch wheels, a quickshifter and adjustable riding ergonomics.
Those peak revs describe a different engine brief from the adventure twins. If you enjoy working through the rev range and want a faired road bike, it’s a model to investigate. Test the low-speed throttle response and riding position before letting the peak-power figure make the decision.
The RR500S is another four-cylinder model in the global catalogue, while the RR525 is a separate entry. Check the cylinder count and exact suffix: “RR” tells you the bike’s family, not which engine it has.
Road bikes, cruisers and scooters
The R625 puts Voge’s 581 cc twin in a naked road bike with 17-inch wheels. Voge lists 48 kW (64 hp) and 58 Nm (43 lb-ft). It’s a more direct place to start if you ride paved roads and don’t need an adventure bike’s front wheel or tall bodywork.
The CU625 uses a 578 cc V-twin and belt final drive. Its globally listed 710 mm (28.0 in) seat makes its layout very different from the Rally 300. The 625 suffix spans both parallel-twin and V-twin motorcycles, so it doesn’t identify an interchangeable engine platform.
The SR4Max is a 350 cc scooter with CVT automatic transmission, underseat storage, ABS and traction control. Its city and commuting role deserves the same attention as the bigger motorcycles if carrying a bag and avoiding clutch work matter to you.
Current Voge news and market availability
The most immediate change for Australian readers is Voge’s announced October 2026 launch. On 5 October, the official Australian site still invites riders to register their interest and says dealer appointments are underway.
It names the DS900X, DS800X Rally, DS525X, CU625, RR660S, 300RR and 300R. The site labels the DS525X, CU625, 300RR and 300R as LAMS models. Check the exact variant against your state or territory’s approved list, and get a dealer delivery date before treating the announcement as available stock.
The Australian selection also shows why a global catalogue needs a country-specific check: the DS625X and Rally 300 are outside that announced list. Their existence overseas doesn’t establish an Australian launch date.
Meanwhile, the UK range already includes the DS800X Rally alongside the 625 and 900 adventure models. That’s evidence of an export range in sale, rather than relying entirely on bikes displayed at a trade show.
Loncin’s latest company reporting is its 2026 half-year report, published in August. It continues to describe Voge’s overseas expansion and confirms the shareholder position above. For a company profile, those dated filings are a better measure of the business than repeating an undated factory-capacity slogan.
What I’d check before buying a Voge
The manufacturing background gives me a reason to consider Voge. I’d still make the purchase decision around the exact motorcycle and the dealer supporting it.
Start with the service schedule and local parts arrangements. Ask the workshop what a valve-clearance inspection involves, what it costs, and which consumables it keeps on the shelf. Ask about a replacement lever, radiator and body panel too; those answers show more than a generic promise that parts are available.
Read the warranty terms for your country. Check who handles a claim, the servicing requirements and whether the warranty transfers to the next owner. The manufacturer, importer and dealership perform different jobs, and your paperwork should make responsibility clear.
On a test ride, pay attention to the jobs you’ll do often: cold starting, pulling away, slow turns, gear changes and wind protection at your normal cruising speed. Check the switches with gloves on. Try moving the bike with the engine off, particularly if you’re shopping for a tall DS model.
I don’t have a model-wide failure-rate dataset that supports calling every Voge reliable or unreliable. An established manufacturing customer such as BMW demonstrates Loncin’s industrial experience. Long-term ownership of your exact Voge still needs model-specific service history and evidence.
If you’re comparing Chinese brands, read the Kove overview and the CFMOTO profile too. Different companies concentrate on different motorcycles; the country printed on the paperwork doesn’t tell you which bike fits your use.
Which Voge is worth a closer look?
For long road trips with occasional unsealed sections, start with the DS900X and its local touring package. For more frequent rough tracks, compare the DS800X Rally’s fit and weight with the alternatives you can service locally. The DS625X is worth a look if you want a smaller adventure twin where it’s sold.
The Rally 300 makes more sense if trail-bike dimensions matter to you and you can manage the tall seat. The RR660S belongs on a sport-bike shortlist, while the R625 and SR scooters address everyday paved riding without the adventure-bike layout.
Voge is most appealing when the motorcycle fits your riding and a nearby dealer can show how they’ll support it. If you need proven local parts access immediately, a used-bike history stretching back many years or a low seat in an adventure model, check those requirements before placing a deposit.
